Meta · 2023

Messenger Chat FX

AR masks, costumes, and props that bring friends closer on Instagram and Messenger video calls.

Client
Meta
Year
2023
Role
Technical Artist, Developer
Stack
Meta Spark, AR, Instagram, Facebook Messenger
AR group chat effects

The project

Augmented reality effects for Meta’s Instagram and Messenger platforms: themed environments, masks, costumes, and virtual props designed to bring friends and family closer during video calls and group chats.

Each effect had to perform reliably across a wide range of devices and lighting conditions while feeling expressive and playful. Work spanned concept through delivery, including technical optimisation for Meta Spark’s platform constraints.